Mcqueen Denim Launch!

The name McQueen sparks such a grand fashion reaction but when you add the word denim, it immediately takes you to bad boy actor Steve Mcqueen who made Lee denim famous with his iconic denim jackets and 101J slim-line jeans. The launch was to introduce McQueen Denim to the fashion plate, they are a fresh-faced Melbourne based denim label founded by two boys who were inspired by the "King of Cool" Steve McQueen. The jeans cost a mere $99.95 each and cover all colours and styles for you guys! The night was ablaze with McQueen inspired flare - a theme of denim and leather, a rock band poised and ready to play, McQueen quotes strewn all over the wall, cocktails flowing and guests dressed to kill. A big thanks to Door 121 for the festivities!

Rachel Gilbert "Parka" knit / H&M lime tank / Rachel Gilbert "Romeo" leather mini / Sportsgirl wedges / Mulberry clutch / Low Luv leather cuff / JCrew bangle

I live for myself and I answer to nobody - Steve McQueen

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